# SEO automation with a human in the loop: the weekly work, run for you. SEO automation for the weekly work: pull Search Console data, check AI citations, research, draft in your voice, pause for review, then publish. _Source: https://mentionova.com/product/seo-automation_ Describe the job once. A workflow runs it on schedule: pull the data, research the gap, draft in your brand's voice, pause for a person to approve, then publish. _Illustrative product view: A content-refresh workflow on its Monday run: Search Console decay in, five refresh drafts out for an editor to review._ ## Someone exports Search Console every Monday. Or a workflow does. Sorting the pages losing clicks, asking each engine who it cites instead, drafting the refreshes: the same job every week, done only when someone remembers. Describe it once and it runs on its own clock. ## Monday's job, done before you're in. Follow one run of the content-refresh workflow from its trigger to the drafts it leaves for your team, with what each step cost. ## Describe it. Run it. Hand it over. ### Describe the job Pick a trigger, such as a schedule, a webhook, a manual run or an API call, then chain the steps the job needs: Search Console metrics, an AI citation check, research and an LLM draft. ### Let it run on its clock The workflow runs unattended. Loops work through each page, branches handle the conditions, and each step's result is logged in the run so you can see what it did and how long it took. ### Leave the finished work for your team A run ends by notifying your team, staging rows in a grid or pushing to your CMS. This one leaves five refresh drafts and a note in #content, and waits for a person to take them from there. ## Steps that already know your data. Start a run on a schedule, from a webhook or the API, or by hand before a planning meeting. Then chain steps that read your own numbers next to the open web, with loops, branches and filters to pass on only what the next step needs. - Search Console metrics and AI citation checks across six engines - Pages from your sitemap, web search, scraping and Perplexity research - End by notifying your team, staging grid rows or pushing to your CMS ## Off your plate - **~30h** saved a week (Across the work Mentionova's agents take on.) - **4** ways to start a run (Schedule, webhook, manual or API.) - **6** engines checked per page (ChatGPT, Perplexity, Claude, Gemini, Google AI and Reddit.) - **≈103** tasks for this run (Five pages: GSC 3, then per page citation check 10, research 5, draft 5.) > The AI-visibility workflows have been a goldmine for booked calls and closed deals. Up and up and to the right — the only direction it goes! > > Mark Regal, SaaS Founder ## Questions, answered. ### What is SEO automation? SEO automation is software that runs recurring search work on its own: pulling performance data, finding the pages that need attention, researching, drafting and publishing on a schedule instead of by hand. In Mentionova each job is a workflow, a trigger followed by a chain of steps and an output. Because answer engines now decide which pages get quoted, the steps include AI citation checks across ChatGPT, Perplexity, Claude, Gemini, Google AI and Reddit alongside your Search Console data. A human review step keeps a person in charge of anything that publishes. ### How does a human-in-the-loop workflow work? A human-in-the-loop workflow runs the repetitive steps automatically and stops at the decision points. In Mentionova that stop is a human review step: the run pulls data, researches and drafts, then waits until a person approves, edits or rejects the work. Approved work continues to publishing or notifications; rejected work stays a draft. You get automation on the busywork and a person's judgment on what reaches your site. ### Which SEO tasks are worth automating? The best candidates are weekly jobs with the same shape every time. Refreshing pages that lose clicks in Search Console, checking which sources the AI answers cite instead of you, drafting briefs for a list of topics and posting a summary for the team all fit. Work that needs a judgment call, like choosing positioning or approving what publishes, stays with a person through the review step. ### What does an SEO automation tool do? An SEO automation tool runs recurring search work without someone clicking through it each week. Mentionova's workflows pull Search Console data, check which sources ChatGPT, Perplexity, Claude, Gemini, Google AI and Reddit cite, research the gap, draft in your brand's voice and publish to your CMS, pausing for a person's approval before anything goes live. ### Will an automated workflow publish without me? No. Put a human review step before the publish step and the run stops there until a person approves, edits or rejects the draft. Approved work continues to your CMS or to your team's channel; rejected work stays a draft. Nothing reaches your site on its own. ### What can start a workflow? Four kinds of trigger: a schedule, such as every Monday at 9:00; a webhook from another tool; a manual run when you need results now; or a call from the API. Each one starts the same chain of steps, so a single workflow can run on a clock and on demand. ### Which data can SEO automation use in Mentionova? Workflows have built-in steps for Search Console metrics, AI citation checks across six engines, competitor overlap and pages from your sitemap. They can also run web searches, scrape pages, search Reddit, run Perplexity research and call an LLM, so one run can combine your own data with fresh research. ### Do workflows work with grids? Yes. A workflow is a sequence of steps on a trigger, which suits recurring jobs. A grid is a table where each column does work across many rows at once, which suits bulk drafting. A workflow can stage its results as rows in a grid, and a grid run can be put on a schedule. ### How much time does SEO automation save? Most of the saving comes from the weekly jobs nobody wants: exports, sorting, first drafts and status updates. Across the work Mentionova's agents take on, teams get back about 30 hours a week. After you connect your domain, the first growth signal lands in about two minutes. ## Related products - [Content Workflows](https://mentionova.com/product/content-workflows): Content operations built for AI visibility. - [Nova, the AI SEO agent](https://mentionova.com/product/ai-seo-agent): Ask Nova for an outcome and it builds the work: refresh grids, citation campaigns and workflows, grounded in your own data. - [Content Optimizer](https://mentionova.com/product/content-optimizer): Search Console, AI citations and the live SERP for every slipping page, with a refresh brief drafted per row. --- _Mentionova, https://mentionova.com. Markdown rendering of the page above for AI readers._