Zara Ahmed

AI & Search Researcher at Mentionova

Zara Ahmed is an AI and Search Researcher at Mentionova who studies how large language models evaluate, compare, and cite sources when generating answers. She holds a master's degree in machine learning and previously worked in applied AI research at a technology company, where she studied how transformer models handle information extraction and attribution. At Mentionova, she produces research on AI citation mechanics, comparison page optimization, and the signals that determine whether a brand gets mentioned in AI-generated answers.