Compared on fifteen questions · checked 10 Oct 2026
Mentionova vs Gauge
A developer-flavoured platform that opens pull requests, or an agentic platform priced for marketers?
Choose Gauge if your site lives in a Git repository and you want content delivered as pull requests.
Choose Mentionova if you want to start under $600 a month, with annual pricing.
14 days · no card · first growth signal in ~2 minutes
Engines
6
3 on Starter
8
named on its site
Runs
Weekly to monthly
opportunities nightly
Daily
From
$99/mo
billed annually
$599/mo
Growth
Trial
14 days
no card
7 days
Gauge's numbers come from its own pricing page, docs and changelog
02 · The short answer
Who each one is for.
Gauge is a Y Combinator company selling AI visibility and content for developer-tool and SaaS brands: six platforms run daily, a content engine that publishes to a CMS or opens a GitHub pull request, Reddit and AI-traffic modules, a wide MCP and an agency parent-and-child account model. One self-serve plan at $599 a month; Claude and Grok need your own API keys or an Enterprise plan.
Gauge describes itself as “AI marketing platform” and leads with “Be the Answer for AI”.
- Founded
- 2024; a Y Combinator company
- Based in
- Not published on its site
- Funding
- $2.4M pre-seed (Paul Graham, Y Combinator)
- Sells to
- Developer tools and B2B SaaS
Choose Gauge if
- 01
Your site lives in a Git repository and you want content delivered as pull requests.
- 02
Your audience is developers and PostHog, GitHub and Vercel are your stack.
- 03
You want the widest MCP surface for your own agents.
Choose Mentionova if
- 01
You want to start under $600 a month, with annual pricing.
- 02
Claude should be included, not bring-your-own-key.
- 03
You need white-label reports and a site audit.
03 · Side by side
Fifteen questions, both answers.
The same questions on every compare page, so the table can't be tuned to flatter us. Each mark is a shape first and a colour second: a tick, a tilde for in part, a cross, a dash for not published.
| The question | Mentionovaas shipped 10 Oct 2026 | Gaugefrom its own pages | Choose based on |
|---|---|---|---|
| Engines tracked | Yes: 6 on Scale and above: ChatGPT, Perplexity, Claude, Gemini, Google, Reddit. 3 on Starter. | Yes: 8 named: ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Microsoft Copilot, Claude, Grok. Docs: "Claude and Grok require BYOK (Bring Your Own Key) as add-ons, excluded from Growth tier"; ChatGPT run as "default, logged-out ChatGPT experience with web search enabled"; Claude via "independent API requests with web search enabled" (docs.withgauge.com/navigating/ai-engines.md). Homepage also lists Claude Code, Codex, Cursor — these belong to the separate Gauge Agents coding-agent product. | Which engines your buyers use; whether Starter's three are enough. |
| Scheduled runs | Yes: weekly, every two weeks or monthly; opportunities recomputed nightly. | Yes: "Gauge runs each prompt once per AI model per day."; results shown over "a rolling 30-day window" (docs.withgauge.com/navigating/prompt-runs.md); FAQ: "Prompts run on a daily schedule" | Daily snapshots, or scheduled runs with nightly opportunity scoring. |
| Metrics per run | Yes: mention rate, citation rate, share of voice, position-1 rate, sentiment, engine coverage, AI visibility score. | Yes: Mention rate, Citation rate, Answer share, AI visibility, Referral traffic, Sentiment analysis, Fanouts, AI Traffic, Reddit/YouTube citation coverage. | Which numbers your reports have to show. |
| Drift alerts with diffs | Yes: eight typed drift events (a mention gained or lost, a position up or down, a changed description, a sentiment shift, a competitor entering or leaving) on ChatGPT, Perplexity, Claude and Gemini, in the Monitor feed, with a daily opportunities digest by email. | Not published: Typed change events are not published as a feature; see the long-form sections below. | Being told what changed, not handed a new number. |
| Prompt volume data | No: Not sold as a dataset. Opportunities are scored on gap, reach, effort and heat. | No: Not published. | Whether you need demand estimates per prompt before you choose what to target. |
| Gaps turned into briefs | Yes: Opportunities recomputed nightly and scored 0–100 on gap, reach, effort and heat; each one carries a gap diagnosis, a specific action and a content brief. | Yes: Content Engine: "gathering a brief, researching the topic, drafting an outline, writing the article, running review passes, and publishing"; checkpoints at brief and outline; publish as Draft/Staging/Live to CMS; "GitHub publishing opens a pull request instead" (https://docs.withgauge.com/navigating/content.md). Action Center "suggests work based on your visibility data" (navigating/action-center.md). Growth: 18 articles/mo (pricing). | The gap diagnosed and a brief written, or a list to act on yourself. |
| Drafts pushed to your CMS | Yes: brief → research → keywords → article in your brand voice → fact-check → editor → approval → schema; drafts land in WordPress, Webflow, Ghost, Sanity or any webhook, and nothing goes live without you. | Yes: Content Engine: "gathering a brief, researching the topic, drafting an outline, writing the article, running review passes, and publishing"; checkpoints at brief and outline; publish as Draft/Staging/Live to CMS; "GitHub publishing opens a pull request instead" (https://docs.withgauge.com/navigating/content.md). Action Center "suggests work based on your visibility data" (navigating/action-center.md). Growth: 18 articles/mo (pricing). | Whether the tool should draft and deliver, or only recommend. |
| Reddit tracked and engaged | Yes: Tracked as an engine on Scale and above; finds the threads, drafts the reply in your voice; a person adds the disclosure and posts. | Partly: Tracked. yes. No reply drafting published. | Whether Reddit shapes answers in your category, and whether you want replies drafted. |
| Client workspaces and white-label | Yes: isolated client workspaces (3 on Launch, 10 on Growth, custom on Enterprise) and a portfolio view; report links with a view count and revoke; white-label logo, colour, tagline and footer. | Partly: "Manage AI visibility for all of your clients from one agency account"; "An agency in Gauge is a parent organization with client organizations linked beneath it."; billing: "A flat monthly Agency Base fee" plus "a per-client charge" (docs.withgauge.com/navigating/agencies.md). White-label: not published.. Reporting: Exports: "pull the data behind a table straight out of Gauge as a CSV" (docs/help/exports.md). White-label, shareable reports, PDF, Looker/Sheets: not published.. | How many clients you run and whether reports must carry your brand. |
| Integrations | Yes: 38 API connectors (Ahrefs, DataForSEO, Semrush, Moz, HubSpot, Contentful, Ghost and more) plus Search Console and GA4, and draft publishing to WordPress, Webflow, Ghost, Sanity or a webhook. | Yes: Google Analytics 4, Google Search Console, Google Ads, PostHog, DataForSEO, Webflow, Framer, Sanity, GitHub, Cloudflare, Vercel, Slack, OpenAI Ads, Meta Ads, MCP, BYOK provider keys, Sitemap import. | Which of your systems need to connect without engineering. |
| API and MCP | Yes: v1 API on Scale and above; an MCP server with 56 tools for any MCP client. | Yes: API: included. MCP: included. | Whether your own agents or scripts need to read and write the data. |
| Crawler log analytics | No: Not offered. AI traffic is attributed on pages; crawler logs are not ingested. | Yes: Published as a feature. | Whether you need to see which bots fetched which pages, from your CDN logs. |
| Site audit | Yes: 42 checks: crawlability, on-page and duplicates, structured data, Core Web Vitals via PageSpeed Insights, mobile and security, internal links, hreflang, and four AEO checks (llms.txt, question H2s, entity and FAQ schema). | No: Not offered. | Whether technical and AEO checks belong in the same tool. |
| Try it on your own data first | Yes: 14-day free trial, no card: 5 prompts, 1 workspace, all six engines. | Yes: Trial: one week. Free plan: a gated free tier is referenced in the docs; allowances not stated. | Whether you can see your own numbers before paying. |
| Entry price | Yes: $99/mo billed annually ($125 monthly) — Starter: 3 engines, 25 prompts, 100 agentic tasks. | Yes: Growth: $599/mo. 600 prompts run daily; ChatGPT, Google AI Overviews, AI Mode, Gemini, Perplexity, Copilot; 18 publish-ready articles a month; 5 seats; unlimited domains and competitors. | What the first invoice buys. |
Checked 10 Oct 2026 · Gauge column from its pricing page, docs and changelog · Mentionova column from the product as shipped the same day · Spot an error? team@mentionova.com
04 · Pricing
What the first invoice buys.
Both ladders as published on 10 Oct 2026, then the same three buyers priced on each side. Gauge's numbers come from withgauge.com; a figure marked third-party wasn't on its site.
Mentionova
/pricing- Starter
$99/mo annual · $125 monthly
3 engines, 25 prompts, 100 agentic tasks
- Scale
$320/mo annual · $400 monthly
6 engines incl. Reddit, 100 prompts, 500 tasks
- Enterprise
$799/mo annual · $999 monthly
250 prompts, 2,500 tasks
- Agencies
Launch $200 · Growth $799
3 or 10 client workspaces; Enterprise custom
- Trial
14 days, no card
5 prompts, 1 workspace, all six engines
Gauge
Pricing page- Growth
$599/mo
600 prompts run daily; ChatGPT, Google AI Overviews, AI Mode, Gemini, Perplexity, Copilot; 18 publish-ready articles a month; 5 seats; unlimited domains and competitors
- Enterprise
custom: adds Claude and Grok, custom prompts, seats and locations
custom; agency accounts pay a base fee plus a per-client charge
- Trial
one week
Free plan: a gated free tier is referenced in the docs; allowances not stated
Billing: monthly. Model: tiers.
Three buyers, two bills.
The same brief priced on each side with the published plan that fits it. Where a plan doesn't fit the brief, the nearest one and the gap are named.
Buyer 01
One brand, 25 prompts, three engines
- Mentionova
- Starter, $99/mo billed annually ($125 monthly)
- Gauge
- Growth $599/mo is the only self-serve plan: 600 prompts, 6 platforms, 18 articles a month
Buyer 02
One brand, 100 prompts, every engine
- Mentionova
- Scale, $320/mo billed annually ($400 monthly): 100 prompts on all six engines
- Gauge
- Growth $599/mo, monthly billing only
Buyer 03
An agency with ten client workspaces
- Mentionova
- Growth, $799/mo billed annually ($999 monthly): 10 workspaces, 200 prompts, six engines
- Gauge
- Agency base fee plus a per-client charge; amounts not published
Watch for, on Mentionova
- Starter tracks three engines (ChatGPT, Perplexity, Google) and 25 prompts; the other three need Scale
- The API is on Scale and above; the MCP server and connectors are on every plan
- Runs are weekly, fortnightly or monthly; opportunities are rescored nightly, not the prompts
Watch for, on Gauge
- Single self-serve tier at $599/mo, monthly only, no annual pricing Source
- Claude and Grok excluded from Growth; require BYOK or Enterprise Source
- Exports limited to CSV; no white-label, PDF or shareable reports in docs Source
- No security/compliance statements; /security 404; founding year and HQ not on site Source
05 · Criterion by criterion
Seven things that actually differ.
Mentionova's column describes the product as shipped. The Gauge column is built from its own pages. The edge line is our call, and it doesn't always go our way.
01
Engines and cadence
Choose based on: Which engines your buyers actually ask, and whether daily snapshots or scheduled runs with nightly scoring suit how you work.
Mentionova
Six engines: ChatGPT, Perplexity, Claude, Gemini, Google and Reddit. Starter covers ChatGPT, Perplexity and Google; Scale and Enterprise cover all six. Each workspace runs weekly, every two weeks or monthly, and opportunities are recomputed from the latest run every night. Google runs record the organic top ten; AI Overviews are pulled on demand through Nova rather than tracked on a schedule.
Gauge
Gauge names 8 engines: ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Microsoft Copilot, Claude, Grok. Docs: "Claude and Grok require BYOK (Bring Your Own Key) as add-ons, excluded from Growth tier"; ChatGPT run as "default, logged-out ChatGPT experience with web search enabled"; Claude via "independent API requests with web search enabled" (docs.withgauge.com/navigating/ai-engines.md). Homepage also lists Claude Code, Codex, Cursor — these belong to the separate Gauge Agents coding-agent product. Run cadence: "Gauge runs each prompt once per AI model per day."; results shown over "a rolling 30-day window" (docs.withgauge.com/navigating/prompt-runs.md); FAQ: "Prompts run on a daily schedule".
EdgeGauge runs six platforms daily on Growth, with Claude and Grok on your own keys. Mentionova runs six on schedule with Claude included. Gauge on cadence, Mentionova on Claude.
02
What gets measured
Choose based on: Which numbers your reports have to show, and whether you want to be told what changed rather than handed a new number.
Mentionova
Every run stores mention rate, citation rate, share of voice, position-1 rate, sentiment, engine coverage and an AI visibility score. Between runs the Monitor feed logs eight kinds of drift on ChatGPT, Perplexity, Claude and Gemini: a mention gained or lost, a position up or down, a changed description, a sentiment shift, a competitor entering or leaving. A daily email digests the opportunities.
Gauge
Gauge reports Mention rate, Citation rate, Answer share, AI visibility, Referral traffic, Sentiment analysis, Fanouts, AI Traffic, Reddit/YouTube citation coverage. Prompt volume or demand data: not published. Typed change alerts: not published as a feature.
EdgeBoth track mention rate, citation rate and sentiment. Gauge adds answer share and AI traffic; Mentionova adds typed drift. Even.
03
From gap to draft
Choose based on: Whether the tool should diagnose the gap, write the brief and leave a draft in your CMS, or hand you a list to act on.
Mentionova
Opportunities are scored 0–100 on gap, reach, effort and heat, each with a diagnosis, a specific action and a content brief. The content workflow runs brief, research, keywords, article in your brand voice, fact-check, editor, approval and schema, then pushes a draft to WordPress, Webflow, Ghost, Sanity or any webhook. Nothing goes live without you.
Gauge
Content Engine: "gathering a brief, researching the topic, drafting an outline, writing the article, running review passes, and publishing"; checkpoints at brief and outline; publish as Draft/Staging/Live to CMS; "GitHub publishing opens a pull request instead" (https://docs.withgauge.com/navigating/content.md). Action Center "suggests work based on your visibility data" (navigating/action-center.md). Growth: 18 articles/mo (pricing). Automation: Ask Gauge: "an agent that researches, writes, and opens a GitHub pull request"; "Gauge offers a slack bot and an MCP" (withgauge.com/features/ask-gauge). Docs list Memory, Skills, Scheduled prompts. Gauge Agents product evaluates "real coding agents in real repositories" (docs.withgauge.com)..
EdgeBoth run brief, outline, draft, review and publish. Gauge can publish as a GitHub pull request; Mentionova pushes drafts to WordPress, Webflow, Ghost, Sanity or a webhook. Even; Gauge for Git-based sites.
04
Reddit
Choose based on: Whether Reddit threads shape the answers in your category, and whether you want replies drafted or only citations counted.
Mentionova
Reddit is a tracked engine on Scale and above: the threads where your category is discussed, the citations that reach AI answers, and reply drafts in your voice. A person adds the disclosure and posts; the agent never posts for you.
Gauge
Gauge tracks Reddit: yes. Reply drafting isn't published.
EdgeBoth have Reddit modules. Mentionova drafts the replies. Mentionova.
05
Agencies and reporting
Choose based on: How many clients you run, and whether the report has to carry your brand without a BI tool in between.
Mentionova
Isolated client workspaces (3 on Launch, 10 on Growth, custom on Enterprise) with a portfolio view across them. Reports share by link with a view count and a revoke switch; white-label covers logo, colour, tagline and footer. Agency plans start at $200 a month.
Gauge
"Manage AI visibility for all of your clients from one agency account"; "An agency in Gauge is a parent organization with client organizations linked beneath it."; billing: "A flat monthly Agency Base fee" plus "a per-client charge" (docs.withgauge.com/navigating/agencies.md). White-label: not published.. Reporting: Exports: "pull the data behind a table straight out of Gauge as a CSV" (docs/help/exports.md). White-label, shareable reports, PDF, Looker/Sheets: not published..
EdgeGauge has parent-and-child agency accounts with a base fee plus a per-client charge, and no white-label. Mentionova has priced workspaces and white-label. Mentionova.
06
Integrations, API and MCP
Choose based on: Which of your systems need to connect without engineering, and whether your own agents will read and write the data.
Mentionova
38 API connectors, among them Ahrefs, DataForSEO, Semrush, Moz, HubSpot, Contentful and Ghost, plus Search Console and GA4. The v1 API is on Scale and above. The MCP server exposes 56 tools to any MCP client, so your own agents can create prompts, read runs and pull reports.
Gauge
Gauge lists 17 integrations: Google Analytics 4, Google Search Console, Google Ads, PostHog, DataForSEO, Webflow, Framer, Sanity, GitHub, Cloudflare, Vercel, Slack, OpenAI Ads, Meta Ads, MCP, BYOK provider keys, Sitemap import. API: included. MCP: included.
EdgeGauge: GA4, Search Console, Google and Meta Ads, PostHog, Webflow, Framer, Sanity, GitHub, Cloudflare, Vercel, Slack, MCP. Mentionova: 38 connectors, Search Console and GA4, API, MCP. Even.
07
Site audit and technical
Choose based on: Whether technical and AEO checks belong in the same tool as the briefs, and whether you need crawler logs rather than page checks.
Mentionova
A 42-check audit: crawlability, on-page and duplicates, structured data, Core Web Vitals via PageSpeed Insights, mobile and security, internal links, hreflang, and four AEO checks for llms.txt, question H2s, entity schema and FAQ schema. AI traffic shows up as page attribution; Mentionova doesn't ingest crawler logs.
Gauge
Site audit: not offered. Crawler log analytics: included. Security: not published.
EdgeGauge has AI-traffic analytics but no technical site audit; Mentionova has 42 checks but no bot logs. Different.
06 · Credit where due
Where Gauge is the better choice.
5 things it does that Mentionova doesn't, or does less of, each linked to the page that says so. Read these before the sales deck.
- 01
Publishes content as a GitHub pull request for sites kept in a repository
Source - 02
The widest MCP surface: visibility, prompts, GA4, Search Console, PostHog, ads and the whole content pipeline
Source - 03
Dedicated Reddit and AI-traffic modules naming the threads and bots involved
Source - 04
Cadence documented to the day: each prompt once per model per day, on a 30-day window
Source - 05
An agency model with parent and client organisations and self-serve per-client billing
Source
07 · Switching
From Gauge to a baseline, in an afternoon.
About twenty minutes of your time, then thirty days of both tools running side by side. Nothing here touches your site.
- Step 12 min
Start the trial
No pixel, tag or code. Sign up, name the workspace, pick the engines. The first growth signal lands in about two minutes.
- Step 210 min
Bring your prompts
Export the prompt list from Gauge and add it to the workspace; the API and the MCP server create prompts in bulk from a list. The first run sets your baseline on every engine the plan covers.
- Step 310 min
Connect the systems
Search Console, GA4 and your CMS, whether WordPress, Webflow, Ghost, Sanity or a webhook, so briefs turn into drafts where your team already works.
- Step 40 min
Run both for thirty days
Keep Gauge running. Compare the two on the questions above with your own data, then decide. Cancel either in a click.
What won't transfer
Gauge's run history and dashboards stay in Gauge; export them before you cancel anything. Prompts, competitor lists and brand-voice notes move in minutes. Mentionova starts its own history from the first run, so the sooner the trial starts, the longer the overlap you get to judge on.
Start the overlap08 · FAQ
Mentionova vs Gauge, asked.
Gauge's entry plan is Growth at $599/mo, which buys 600 prompts run daily; ChatGPT, Google AI Overviews, AI Mode, Gemini, Perplexity, Copilot; 18 publish-ready articles a month; 5 seats; unlimited domains and competitors. Mentionova's Starter is $99 a month billed annually ($125 monthly) for 25 prompts on three engines with 100 agentic tasks, and Scale is $320 for 100 prompts on all six. Compare what each plan includes, not the headline number.
Not on the Growth plan. Claude and Grok need your own API key as an add-on, or an Enterprise plan. Mentionova includes Claude on Scale and above.
Webflow, Framer and Sanity as draft, staging or live, or a GitHub pull request for sites kept in a repository. Mentionova pushes drafts to WordPress, Webflow, Ghost, Sanity or any webhook; nothing goes live without approval.
Yes. Export your prompt list, add the prompts to a Mentionova workspace (the API and the MCP server can create them in bulk from a list), and the first run gives you a baseline on every engine your plan covers. Your Gauge history stays in your Gauge exports.
Yes. Mentionova needs no pixel, tag or code, so the 14-day trial runs next to Gauge without touching your site. Most teams compare a month of both before deciding.
Gauge: "Gauge runs each prompt once per AI model per day."; results shown over "a rolling 30-day window" (docs.withgauge.com/navigating/prompt-runs.md); FAQ: "Prompts run on a daily schedule". Mentionova runs each workspace weekly, every two weeks or monthly, recomputes opportunities nightly and logs drift events between runs.
Every Gauge fact comes from Gauge's own pricing page, docs or changelog, fetched on 10 Oct 2026, and the claims that matter most link to the page they came from. Mentionova facts describe the product as shipped on the same date. If something has changed, email team@mentionova.com and we'll correct it.
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Try it on your own data
Run both forthirty days.
Start the 14-day trial next to Gauge: five prompts, one workspace, all six engines, no card. Then judge on your own numbers.
Gauge is a trademark of its owner; Mentionova is not affiliated with or endorsed by it. Data checked 10 Oct 2026.