How fast is search moving to AI?
Project the share of your category's research that shifts into AI answers — and how much of your pipeline is exposed if you aren't the answer.
How much of our demand will start in an AI answer?
70%
of your category researching in AI by month 18
up from 38% today
- Exposed a month
- 6,589
- buyers in answers that don't name you
- Reached a month
- 1,859
- Half the category
- 7 mo
- until 50% research in AI
How this is worked out
Every figure here comes from your own inputs and the four lines below. Nothing is a benchmark, and nothing is hidden.
- 01Today's share + (growth a month × months) = the share at your horizon, capped at 95%.
- 02Buyers a month × that share = buyers meeting an AI answer.
- 03Split by your mention rate = the ones who see you, and the ones who don't.
What it assumes
- Straight-line growth. Adoption curves rarely are — this is a planning shape, not a forecast.
- Your own category matters more than a global number: regulated and high-consideration categories have moved faster than average, commodity ones slower.
- It holds your mention rate flat, which is the pessimistic case if you're publishing and the optimistic one if you're not.
Free AI visibility report
Stop estimating.Measure it.
These are models. Connect your domain and the agents run your category's buying questions across six engines — what the answer says, who it cites, and where you're missing.