AI content optimization: turn visibility gaps into ranked content plays.
AI content optimization is the practice of closing the gap between where you're invisible and where you should be cited. Mentionova detects every visibility gap nightly, scores it 0–100, and generates a ready-to-ship content brief, so your team earns more citations across ChatGPT, Perplexity, Gemini, Google AI and beyond. See how your site compares right now with AI visibility tracking.
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Last night's run on NorthPay: every prompt where a rival is named and NorthPay isn't, scored 0–100 and ranked, with the top play's brief pre-drafted.
AI content optimization
Every night, the gaps get scored.Every play arrives briefed.
AI content optimization is the practice of closing the gap between where you're invisible and where you should be cited.
How one play is scored
Not every gap is worth a page. The score says which.
Last night's top play for NorthPay, scored from its four parts, then placed in the queue.
01 · One gap: named in 1 of 6 engines, Paylane and Corvex cited instead.
02 · Visibility gap: 35 of its 40 points.
03 · Reach 16 of 25. Effort 20 of 20: a small rewrite.
04 · Competitive heat 6 of 15. It scores 77 of 100.
05 · Rescored every night, it takes its place in the queue.
Losing on · last nightRewrite for AI
“do I need a payment orchestration layer?”
named in 1 of 6 engines ·PaylaneCorvexcited instead
- Visibility gap35 / 40
- Reach16 / 25
- Effort20 / 20
- Competitive heat6 / 15
Opportunities · ranked nightlyscore
- Rewrite for AIdo I need a payment orchestration layerdo I need a payment orchestration layer77
- Create contentpayment orchestration for high-risk merchantspayment orchestration for high-risk merchants67
- Internal linkshow to reduce payment declineshow to reduce payment declines55
- Refresh contentis 3-D Secure 2 required in the EUis 3-D Secure 2 required in the EU52
- Authority mentionspayment orchestration vs payment gatewaypayment orchestration vs payment gateway51
- Add schemapayout reconciliation softwarepayout reconciliation software43
How plays are scored
Every gap, scored out of 100.
Each gap gets a score from 0 to 100, recomputed nightly from four parts: visibility gap is worth up to 40, reach 25, effort 20 and competitive heat 15. A cell shows how much of its part a play earned, so the brighter the row, the higher it ranks. Effort scores high when the fix is small.
orchestration layer? · Visibility gap — top play: 77 of 100 · Rewrite for AI
0100 part scoreHow optimize works
Detect. Score. Brief.
01 · Detect
Every gap, flagged
Nightly, Mentionova scans every prompt you track across ChatGPT, Perplexity, Claude, Gemini, Google AI and Reddit, and flags each lost citation in a live opportunities list.
Losing on · last night- do I need a payment orchestration layer1 of 6
- payment orchestration for high-risk merchants0 of 6
- how to reduce payment declines3 of 6
- is 3-D Secure 2 required in the EU2 of 6
- payment orchestration vs payment gateway3 of 6
- payout reconciliation software4 of 6
engines naming NorthPay, per prompt · rivals named instead
02 · Score
Every gap, scored
Each gap gets a 0–100 score recomputed nightly: how much visibility it's costing you, weighed against how winnable it looks. Each play carries a recommendation and a status: open, acted, dismissed or watching.
Score · out of 100- Visibility gap · up to 40: how far behind the answer you are
- Reach · up to 25: how often the prompt comes up
- Effort · up to 20: higher when the fix is small
- Competitive heat · up to 15: how contested the answer is
- Recommendation: create, rewrite, refresh, link, schema, track, mentions
recomputed nightly · highest-impact plays first
03 · Brief
Every gap, briefed
Open any opportunity and the brief is already written: title, angle, the sources the engines currently trust, plus an AI-generated article seed your writer can start from instead of a blank page.
A queue you can trust
- 0–100
- opportunity score
- 8
- recommendation types
- 24 h
- rescore cycle
- 100%
- plays with briefs
A weighted composite recomputed nightly, highest-impact plays first.
From create content and rewrite for AI to add schema and authority mentions.
Every open opportunity, rescored every night.
Every play ships with a written brief and an article seed.
Gap → Play → Ship
Three steps from blind spot to citation.
Every night, your gaps become scored plays. Every play ships with a brief. Every brief becomes a page the engines can cite.
- Gaps detected across six engines
- Plays ranked by impact and winnability
- Your team keeps the voice and the final edit
Detect · Score · Brief · Ship · Measure
Measure
See whether the play worked.
The prompt re-runs on its schedule after you ship, and the citations and share of voice it earns move in the same dashboard, so you can tie a published page to the answer it changed.
- The engine rechecks it on the next run
- Citations and share of voice, in one dashboard
Fantastic work — I can attest to these results first-hand. The AI SEO/GEO strategy and insights have been a game changer for us. Love to see it.
Pierre WrightHead of Demand Gen, Resolve PayAI Content Optimization · FAQ
Questions, answered.
In three connected steps. Mentionova detects every prompt where you're losing citations or missing topics, scores each gap 0–100 by impact and winnability, then generates a complete content brief your team can ship, turning a blind spot into a ranked play overnight.
Every opportunity arrives pre-drafted: the angle that fits the engine's citation pattern, the data points and sources currently trusted for that prompt, and an AI-generated article seed, so your writer starts with a plan, not a blank page. Track results on the share-of-voice dashboard after you ship.
A visibility gap is any prompt where an AI engine cites a competitor instead of you, or where buyers ask a question your content doesn't cover. Mentionova detects both types nightly and flags them in a ranked queue so your team knows exactly where you're losing ground.
A 0-to-1 composite that Mentionova recomputes nightly, weighing how much visibility a gap is costing you against how winnable it looks. Higher scores rise to the top of the queue so your team works the plays that move the most.
Four: create content for a topic you don't cover, optimize a page you already have, add internal links to a page the engines can't reach, or add a prompt you should be tracking. Each opportunity is tagged with its type.
The prompt re-runs on its schedule after you ship, and the citations and share of voice it earns move in the same dashboard, so you can tie a published page to the answer it changed.
ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews and Reddit, the six engines that power most AI-generated answers today. Each engine is tracked separately so you can see exactly where you're cited and where a rival is taking your position.
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